If you ask Angie Bournias to define PR, she will answer with a smile. “Well, it's about you, your reputation, and your company in the eyes of the public.” Angie (i.e.)™ Public Relations aims to make you look good—placing your customers in the spotlight, while managing your priority communication message.
PR is for the discerning clients who have the foresight to recognize the value of protecting their company, enhancing their product or services, and celebrating their people; allowing them to shine.
Candid discussion is the key to communication. Active listening and clear expectations invite mutual exchange. This honest dialogue clarifies ideas into targeted messages.
What your audience says about you is an important aspect of building a positive image in the minds of your customers and potential customers. Protecting your brand is paramount.
When and how to respond takes strategy and protocol. Being prepared with tactical action, and designated spokespersons is critical. Your message must be focused, updated often, and ready for implementation.
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